Hidden/stacked/covered or otherwise intentionally obfuscated ad serving

'When multiple ads are delivered to the same page or app but are intentionally hidden e.g. impossible for the user to see them - they are considered invalid ads.'

Classification	Sophisticated Invalid Traffic
Tapper Indicators	Registering multiple clicks from the same user at the same time on multiple campaigns. Some fraudsters split this traffic over campaigns from different networks to evade detection. In these cases, time to install will have a flat distribution
Rejection Codes	score_domain_global - score_siteid_subpartner - excessive_ratio_device_sub_partner
Fraud Tactics	Ad Stacking - Pixel Stuffing

Updated on: 08/08/2024