Articles on: Ad Fraud Taxonomy

Incentivised manipulations of measurements

'Fraudulent incentivised promotion of an entity without its knowledge or permission. Excludes cases where the entity paying for the incentive is the entity being promoted.'

Classification	Sophisticated Invalid Traffic
Tapper Indicators	Abnormally high conversion rate
Rejection Codes	score_domain_global
	score_siteid_subpartner
	highratio_clicktoinstall_siteid

Updated on: 08/08/2024

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